President Donald Trump has been kicked off of most mainstream social media platforms following his supporters' siege on the U.S. Capitol. But it remains to be seen how fast or where — if anywhere — on the internet he will be able to reach his followers.
The far-right-friendly Parler had been the leading candidate, at least until Google and Apple removed it from their app stores and Amazon booted it off its web hosting service just after midnight Pacific time early Monday.
Parler's CEO said that could knock it offline for a week, though that might prove optimistic. And even if it finds a friendlier web-hosting service, without a smartphone app, it's hard to imagine Parler gaining mainstream success.
The 2-year-old magnet for the far right claims more than 12 million users, though mobile app analytics firm Sensor Tower puts the number at 10 million worldwide, with 8 million in the U.S. That's a fraction of the 89 million followers Trump had on Twitter.
Still, Parler might be attractive to Trump since it's where his sons Eric and Don Jr. are already active.

In this June 18, 2020, file photo, President Donald Trump looks at his phone during a roundtable with governors at the White House in Washington.
Parler hit headwinds, though, on Friday as Google yanked its smartphone app from its app store for allowing postings that seek "to incite ongoing violence in the U.S." Apple followed suit on Saturday evening after giving Parler 24 hours to address complaints it was being used to "plan and facilitate yet further illegal and dangerous activities." Public safety issues will need to be resolved before it is restored, Apple said.
A message seeking comment from Parler was sent Sunday on whether the company plans to change its policies and enforcement around these issues.
Amazon struck another blow Saturday, informing Parler it would need to look for a new web-hosting service effective midnight Sunday. It reminded Parler in a letter, first reported by Buzzfeed, that it had informed it in the past few weeks of 98 examples of posts "that clearly encourage and incite violence" and said the platform "poses a very real risk to public safety."
When asked for comment, an Amazon spokesperson referred The Associated Press to the letter obtained by Buzzfeed.
Parler CEO John Matze decried the punishments as "a coordinated attack by the tech giants to kill competition in the marketplace. We were too successful too fast," he said in a Saturday night post, saying it was possible Parler would be unavailable for up to a week "as we rebuild from scratch."
Losing access to the app stores of Google and Apple — whose operating systems power hundreds of millions of smartphones — severely limits Parler's reach, though it had continued to be accessible via web browser. Losing Amazon Web Services means Parler needs to scramble to find another web host, in addition to the re-engineering.
Trump may also launch his own platform. But that won't happen overnight, and free speech experts anticipate growing pressure on all social media platforms to curb incendiary speech as Americans take stock of Wednesday's violent takeover of the U.S. Capitol by a Trump-incited mob.
While initially arguing their need to be neutral on speech, Twitter and Facebook gradually yielded to public pressure drawing the line especially when the so-called Plandemic video emerged early in the coronavirus pandemic urging people not to wear masks, noted civic media professor Ethan Zuckerman of the University of Massachusetts-Amherst.
Zuckerman expects the Trump de-platforming may spur important online shifts. First, there may be an accelerated splintering of the social media world along ideological lines.
"Trump will pull a lot of audience wherever he goes," he said. That could mean more platforms with smaller, more ideologically isolated audiences.
Scenes of violence at U.S. Capitol shock world
Scenes from Capitol Hill shocked the world Wednesday as violent protesters stormed the nation's halls of power in a brazen attempt to undercut democracy and keep Democrat Joe Biden from replacing Trump in the White House in two weeks.

Police with guns drawn watch as protesters try to break into the House Chamber at the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/J. Scott Applewhite)

Trump supporters participate in a rally Wednesday, Jan. 6, 2021 in Washington. (AP Photo/John Minchillo)

President Donald Trump arrives to speak at a rally Wednesday, Jan. 6, 2021, in Washington. (AP Photo/Jacquelyn Martin)

People listen as President Donald Trump speaks during a rally Wednesday, Jan. 6, 2021, in Washington. (AP Photo/Evan Vucci)

Lawmakers evacuate the floor as protesters try to break into the House Chamber at the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/J. Scott Applewhite)

People shelter in the House gallery as protesters try to break into the House Chamber at the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/Andrew Harnik)

Trump supporters try to break through a police barrier, Wednesday, Jan. 6, 2021, at the Capitol in Washington. (AP Photo/John Minchillo)

Trump supporters gather outside the Capitol, Wednesday, Jan. 6, 2021, in Washington. (AP Photo/John Minchillo)

Trump supporters gesture to U.S. Capitol Police in the hallway outside of the Senate chamber at the Capitol in Washington, Wednesday, Jan. 6, 2021. (AP Photo/Manuel Balce Ceneta)

U.S. Capitol Police hold protesters at gun-point near the House Chamber inside the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/Andrew Harnik)

U.S. Capitol Police with guns drawn stand near a barricaded door as protesters try to break into the House Chamber at the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/Andrew Harnik)

Trump supporters gather outside the Capitol, Wednesday, Jan. 6, 2021, in Washington. As Congress prepares to affirm President-elect Joe Biden's victory, thousands of people have gathered to show their support for President Donald Trump and his claims of election fraud. (AP Photo/Jose Luis Magana)

Trump supporters try to break through a police barrier, Wednesday, Jan. 6, 2021, at the Capitol in Washington. (AP Photo/Julio Cortez)

Trump supporters gather outside the Capitol, Wednesday, Jan. 6, 2021, in Washington. (AP Photo/John Minchillo)

Trump supporters try to break through a police barrier, Wednesday, Jan. 6, 2021, at the Capitol in Washington. (AP Photo/Julio Cortez)

A woman is helped up by police during a rally Wednesday, Jan. 6, 2021, at the Capitol in Washington. (AP Photo/John Minchillo)

Police keep a watch on demonstrators who tried to break through a police barrier, Wednesday, Jan. 6, 2021, at the Capitol in Washington. (AP Photo/Julio Cortez)

President-elect Joe Biden speaks at The Queen theater in Wilmington, Del., Wednesday, Jan. 6, 2021. Biden has called the violent protests on the U.S. Capitol "an assault on the most sacred of American undertakings: the doing of the people's business." (AP Photo/Susan Walsh)

Trump supporters gather outside the Capitol, Wednesday, Jan. 6, 2021, in Washington. (AP Photo/John Minchillo)

Trump supporters try to break through a police barrier, Wednesday, Jan. 6, 2021, at the Capitol in Washington. (AP Photo/John Minchillo)

Lawmakers prepare to evacuate the House gallery as protesters try to break into the House Chamber at the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/J. Scott Applewhite)

People shelter in the House gallery as protesters try to break into the House Chamber at the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/Andrew Harnik)

Trump supporters participate in a rally Wednesday, Jan. 6, 2021 in Washington. As Congress prepares to affirm President-elect Joe Biden's victory, thousands of people have gathered to show their support for President Donald Trump and his baseless claims of election fraud. The president is expected to address a rally on the Ellipse, just south of the White House. (AP Photo/John Minchillo)

Papers and other equipment after the House floor was evacuate as protesters tried to break into the House Chamber at the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/J. Scott Applewhite)

Supporters of President Donald Trump climb the west wall of the the U.S. Capitol on Wednesday, Jan. 6, 2021, in Washington. (AP Photo/Jose Luis Magana)

U.S. Capitol Police try to hold back protesters outside the east doors to the House side of the U.S. Capitol, Wednesday, Jan 6, 2021. (AP Photo/Andrew Harnik)